Improve Your Team’s Efficiency At Work: A How-To Guide

As a manager or supervisor, you want to do the job that you were hired to do: manage and supervise your team. To be able to accomplish this task you need an efficient team – not just an individual who is extremely competent but also a team of people who work well together as part of a group. Improving the efficiency of your group begins with standardizing processes, delegating tasks appropriately, and identifying areas where each member can improve their skill set to assist the team as a whole. But how should you go about doing those things? Here is a how-to guide.

Use Productivity Monitoring Software

To improve your team’s efficiency, each member of the team needs to be aware of how they are performing in relation to their coworkers. While most employees have a general idea of where they stand, using software surrounding employee productivity for monitoring individual productivity can give them more insight into how they’re doing and provide company leaders with information they need to make changes within the team.

Productivity monitoring software makes this easy by gathering data on when an employee logs in or out, when their computer is active during work hours, what programs are being used at specific times, and when employees take breaks throughout the day. This information is automatically compiled in an organized report that managers can use to identify which employees are working hardest during prime business hours, which ones log in early or stay later in order to get their work done, and which members of the team take long lunch breaks. It also helps managers identify employees who are working well during off-hours, perhaps dedicating those extra hours to completing important projects or staying up-to-date on company policies and procedures. The software can identify and flag unexplained changes in productivity as well as absences due to illness or vacation time. This information enables management teams to make smarter decisions about hiring new employees, firing underperforming ones, and adjusting incentives for the entire group.

Standardize Processes

No team can operate efficiently unless it is recognized that all members are following the same steps to get their work done. Creating standard procedures helps employees understand their role within the group and allows them to develop a routine that makes processes easier, faster, and more efficient. Once you have identified tasks that need to be completed, set standards for how they should be carried out in order to get the best possible results. Standardizing individual roles also ensures each member of your team has an opportunity to contribute what he or she does best every single day.

Delegate Tasks Appropriately

Only assigning tasks that are menial or repetitive reduces the efficiency of your entire team because it fails to utilize everyone’s talents. Dividing up duties based on individual strengths and weaknesses allows members of the team to excel in their areas of expertise.

For example, if you have one member of your team who is excellent at following up with clients on specific projects but struggles with creating marketing materials, assign those tasks that would benefit from client follow-up to them. After they complete these tasks for a set number of days or weeks, allow them the chance to work on creating promotional materials for a similar length of time. This system not only builds trust among employees because they feel as though they are getting the opportunity to prove themselves by taking on new challenges; it also maximizes productivity and efficiency by making sure each member’s talents are fully utilized every day while still working company goals and objectives.

Create a Reward System

Frequent breaks, fun team-building activities and clear, attainable company goals are all great ways to keep employees engaged in the work they’re doing together. With that being said, giving out rewards is an effective way to show your employees that you notice when they go above and beyond on a project or complete a task more quickly than others who have done it before them. Rewarding individual performance can also help motivate underachieving coworkers by making them realize how much better everyone performs when each person makes a conscious effort to do their part for the group.

Designate a specific number of days per month or week for rewarding different levels of productivity and use this time to acknowledge individual accomplishments while also encouraging the rest of the team to follow suit.

Minimize Distractions

While it’s important for your employees to take breaks every once in a while, allowing them too much time away from their desks can really slow them down and cause them to miss out on important deadlines or opportunities. If you have workers who are constantly on social media sites like Facebook and Twitter during business hours, establish guidelines for how long they can check those accounts and when doing so becomes unacceptable. By enforcing rules about tasks related to work that cannot be completed outside of the office, you allow employees some freedom without compromising efficiency by keeping distractions under control.

ka2 Improve Your Team's Efficiency At Work: A How-To Guide

As the leader of a group, you have the power to influence collective efficiency in a positive or negative way. By creating standard operating procedures for how tasks are performed, delegating responsibilities based on individual strengths, and implementing an effective reward system, you not only improve your own organization’s efficiency but also create a positive environment where employees feel encouraged to move forward together.

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The BeTheme Powerhouse with 3 New Builders & 600+ Pre-Built Sites

You might be looking for the perfect tools and plugins to build satisfying web designs. However, the WordPress themes and plugins could be challenging to utilize. They have a lot of pre-made options that don’t suit the website’s niche.

Choosing the right themes and plugins for your website creates a significant impact on the users and visitors. Since most of the WordPress designs have default options, developers might have a hard time tweaking styles according to their needs and preferences.

Thankfully, you have the option to choose the BeTheme WordPress plugin allowing you to create enticing and eye-catching web pages. It comes with the whole package, so using it would not be a problem.

For only a one-time fee, BeTheme brings all the essential tools for building websites, such as:

  • the backend and frontend builder
  • 600+ pre-built websites; and
  • a WooCommerce builder.

BeTheme Plugins Features And Functionalities

BeTheme Feature #1: Muffin Builder 3

Functionality: Build and manage the backend

The disadvantage of the WordPress page builder is that some of its features are not flexible. For example, the drag-and-drop editing tools from WordPress are a great advantage for those who don’t have a developer’s skill.

However, it is not always favorable for developers who want to make some changes to their pages. It might also not leave you a little room for creativity if you want to improve the web design.

The BeTheme plugin enables you to have full control over your website. Hassle-free tools and plugins don’t need to compromise the creativity for creativity if BeTheme can have them both.

Through Muffin Builder 3 editor, you can experiment or be creative with your website’s designs. At the same time, you can choose to use the prebuilt sections or templates and other predefined settings. If you want to code or use default options, it’s all up to you.

1 The BeTheme Powerhouse with 3 New Builders & 600+ Pre-Built Sites

What’s more, this backend builder allows you to add page elements to make the website unique. Optimizing features like “add counters,” “add sliders,” and “optimize searches” are all possible with the Muffin Builder 3.

BeTheme Feature #2: Muffin Live Builder

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The drag-and-drop website page builders are crucial elements in creating a website. Having this feature allows more people, even without a developer background, to create a personalized website.

Nonetheless, there are downsides to this drag-and-drop page builder. Developers are indeed working together to create intuitive and well-functioning plugins inside and outside of the WordPress ecosystem. However, it sacrifices and compromises a lot of crucial features.

When you use it, you are customizing designs on the frontend instead of inside the WordPress dashboard. That is one of the reasons why web pages slow down and stall out.

Another downside is that when you want to customize other tools, you still need to do it on the backend, which makes the work more challenging. It limits your capability to customize everything on a page.

Why You Need Muffin Live Builder:

  • Easy customization without compromising the speed
  • Lightweight visual builder
  • The edited or customized design reflect real-time
  • Use frontend or backend for editing–your choice
  • Flexibility

2 The BeTheme Powerhouse with 3 New Builders & 600+ Pre-Built Sites

Thankfully, you don’t have to wait for pages to load or make changes to see how the page looks at the front end. Using both frontend and backend for editing is also not an issue. You can decide to build the prime design at the backend, while other features on the frontend editor.

BeTheme Feature #3: Muffin Woo Builder

Functionality: Build great-looking monetized sites

The biggest purpose of many page builders is to help website creators to have a visually pleasing design, allowing you to view its changes simultaneously.

With this kind of builder’s goal in mind, it sometimes compromises the eCommerce features for online entrepreneurs. The remedy they usually do is to download the WooCommerce plugin to enable all the eCommerce pages.

eCommerce features should include:

  • Checkout
  • Cart
  • Products
  • Shop
  • Payment Options; and more

No one could argue that the WooCommerce plugin is doing its job right. But designing web pages with different tools can be exhausting, and sometimes incompatible.

3 The BeTheme Powerhouse with 3 New Builders & 600+ Pre-Built Sites

Advantages Of Muffin Woo Builder:

  • Comes with customization options for shop templates and single product pages
  • Enables you to add a Wishlist section
  • Allows you to put a sidebar
  • Enables you to choose from 11 product gallery styles
  • Can show or hide cart button
  • Set custom variation swatches
  • Choose from header icons options
  • Change modes from Catalogue to Shop
  • Customize how the product looks at the configure settings
  • Customize the design rules for eCommerce pages

Without Muffin Woo Builder, you have to download plugins with these features from different sources. It would take a lot of time and consume more space. So, having this Muffin Woo Builder would be worth it.

BeTheme Feature #4: 600+ Pre-Built Sites

Functionality: Instantly design an attractive website

BeTheme comes with different essential features to create a well-built website. It is lightweight, so there would be no lags and sticky pages. This plugin also comes with many builder options to customize according to your needs and preferences.

4 The BeTheme Powerhouse with 3 New Builders & 600+ Pre-Built Sites

But it doesn’t end there. BeTheme has more than 600 pre-built websites, and they will be releasing more in the following weeks.

Here are the things to expect after installing a pre-built website:

  • Load into your WordPress installation a fully-equipped and fully functioning website
  • BeTheme will install all the essential plugins dedicated to your site
  • The website has placeholder content and imagery allowing you to replace them anytime

How Could These Features Benefit You:

  • Cost-saving
  • Time-efficient
  • Get access to more than 600 pre-built websites without extra fees

BeTheme As The Total Design Package: An Ultimate Game Changer

Imagine saving more with BeTheme plugin. It is like a one-stop shop where you’ll get everything you need. It is both for WordPress designers and developers.

Summary of what you’ll get with the BeTheme plugin:

  • 600+ pre-built websites
  • One WooCommerce builder
  • Two-page builders

About your WordPress design, BeTheme will cover all your needs and you have nothing to worry about. If you are ready to dive into this game-changer website builder, get the BeTheme powerhouse now.

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Why It’s Important To Get Insight Into Your Production Efficiency

Workplace efficiency is an important factor for every business across the globe. Who here wouldn’t want to maximize their production capacity and reap maximum profits from their production line? That’s right, no one. This is why every business is in the quest of finding the best practices that can help them in improving their work efficiency.

Since the majority of businesses are purely focused on the improvement of their profitability ratio by increasing their workforce, smart business managers plan to squeeze maximum productivity out of the existing employees without burning them out. To teach you this skill of achieving maximum efficiency with your existing employees, we developed this informative guide that should help you solve your misery.

Cause Of Low Production Efficiency In The Workplace

One of the most disturbing things for any product manager to accept is that its workforce is showing a low production ratio and costing the overall efficiency index of the company. Here are some of the most common causes of low production efficiency in any workplace.

●     Absence Of Effective Planning

Planning holds great importance when you are working in a team. It shows that the manager is under control and has clear goals for the team. Since employees look up to their managers for motivation, the absence of an effective plan can significantly decrease the employees’ motivation. Furthermore, this allows the employees to make individual decisions to handle the matters which can get messy to handle for the supervisors.

●     Employees Feel Less Acknowledged

Humans are programmed in such a way that they need to feel acknowledged to perform better in their tasks. The feeling of accomplishment is entangled with the feeling of acknowledgment for most employees. However, when supervisors fail to identify their employees’ needs and neglect the little accomplishments, the employees start to feel demotivated and end up looking for different jobs to get out of the under-appreciating environment.

●     Workplace Stress

Workplace stress is one of the most important reasons for low production efficiency in any company. Supervisors need to understand that the stress levels at the employee level need to be as low as possible to allow the free flow of creative thoughts among the employees. Excessive stress among the employees causes distractions for the employees, and this directly affects their productivity.

Here’s Why You Should Worry About Production Efficiency

Being a production manager, it is natural for you to worry about the production efficiency of your company to ensure that the system remains profitable. However, maintenance of efficiency isn’t everybody’s cup of tea. For this reason, we have made a descriptive list of reasons why it would be good for the company to improve your production efficiency.

●     Automate Your Production Processes

Automation is key to exist in today’s fast-paced business industry. The most important factor in increasing your production is to adopt automation within your system. It introduces time efficiency and allows you to complete complex tasks with minimum chances of error.

●     Evaluate Your Production Line and Identify the Points of Error

It’s a given that the production line is the main source of bread and butter for every company. This is why it holds key importance in the overall management of a company. Since it’s the backbone of a company, it demands the most amount of interest and evaluation.

For this reason, you need to study your production lines with utmost care and measure the average number of units that you produce in a given amount of time. This will allow you to gauge your capacity utilization.

●     Identifies Bottlenecks

Bottlenecking in a production line means that the demand for production is at its highest, and the production capacity is maxed out. This can be considered as the main cause of breakdowns in the production line and supply chain. For this reason, companies should acquire management software, and the job shop software benefits help the managers make an intelligent decision of choosing an efficient management software. Considering the numerous features of the software, production managers can kiss their worries goodbye and enjoy maximum efficiency.

●     Improve The Quality Of Employee Training Practices

It’s a no-brainer that your employees are the backbone of your production line. They hold your business together and should be valued for their services. However, you can only expect maximum output from the employees if they receive adequate training for their tasks.

Therefore, you should boost the training practices of your employees to ensure they are fully equipped with the information required to satisfy your productivity needs.

●     Organize And Quantify Every Aspect Of The Workplace

If there’s anything that can be deemed as most important for a company, it’s the importance of organizational habits. In many cases of low productivity, the production line faces delays due to simple organizational issues that need to be resolved.

The first rule of organization is to quantify every portion of your business to calculate its value. This will help you structure your organizational plan and make necessary adjustments to boost your production efficiency.

Benefits Of Efficiency In The Workplace

We are aware of the tips and tricks to improve the production efficiency of our business. However, it is important to understand the benefits that follow after the improvement in your work efficiency.

●     Increases Profitability

From the business’s point of view, the increase in production efficiency serves as an increase in profitability. Since the increase in production efficiency means doing more with your existing resources, it results in the companies cutting on expensive purchasing costs of new goods and services.

●     Reduces Employee Burnout

Employee burnout is a major issue in most organizations. Overworking can cause the employees to exhaust themselves. This can be countered by implementing efficiency in working techniques to ensure the employees can do more with fewer efforts.

●     You Need To Improve The Morale Of Your Employees

As the companies help their employees to become more organized and productive, the employees witness a considerable increase in their morale. This has a positive impact on the overall well-being of the employees.

photo-1559136656-3db4bf6c35f8 Why It's Important To Get Insight Into Your Production Efficiency

Now that we all know that the production line is the backbone of every business, it is important to value the people who manage your production line. The employees involved in the process of keeping the backbone of a company upright should be valued at all costs to ensure that the production efficiency of the company increases. Since every business wants to increase their production efficiency, we hope that the points that we discussed above will help you achieve your required levels of efficiency without much hassle.

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Importance Of SEO In Web Design Development

How are SEO and website design connected and what should you foresee during the development of the site to make it both optimized and well-designed? Your website design and SEO can work together to help you achieve your business goals, so let’s find out what is SEO web design and how to use this balanced approach to boost the site’s performance.

How Does SEO Affect Web Design?

Do you think SEO and web design are two different directions? However, the specifics of modern SEO promotion have made many adjustments to the development of the web design industry. Now designers need to think not only about a beautiful picture but also about adaptability, convenience, and take the ways search algorithms work into account. What is web design SEO importance?  The understanding of the ways these directions align will help to create the site with the best services and valuable content.

Website Design Affects Search Results

If we talk about web design in the context of SEO promotion, then the quality of the design will affect the ranking position. Here we are talking not only about filling the site with content that is conveniently perceived by the audience, but also about the fact that the site should make visitors dwell on it for a long time and perform the necessary action.

For example, poor design for an online store can lead to the fact that the user will not be able to make a purchase due to a lack of understanding of how to do it. Accordingly, the user will leave the site and this will affect the rating. The promotable website should be created with an emphasis on user-friendliness, plus it should be built with a sales funnel in mind so that the user easily performs the necessary action.

SEO Promotion Requires User-Friendly Website

A user-friendly design comes to the fore for both users and search engines. A modern website should be adaptive for various devices and work without interruption, regardless of the gadget. Otherwise, the site may not be convenient for users who use gadgets instead of PCs. Respectively, this will affect the site’s ranking in search results.

When developing a site, you need to make sure that all functions are available in the mobile version as well as in the desktop version, and also make sure all the pages are displayed correctly across the devices and browsers.

What’s more, it is better to develop the website with SEO promotion in mind from the very beginning since redesigning it for SEO purposes can take a lot of time and money. Most often, redesigning a website can be a more complex process than building a website from scratch, find more here.

SEO Promotion Needs Fast Website Loading

In order for the site to have a chance to get to the top of the search results, it will be necessary to optimize the entire operation of the site in such a way that the page load time is minimal. If we talk about the optimal loading time for pages, then it should not exceed 3 seconds. For this reason, when developing a website, it is worth checking the loading speed and doing optimization.

For example, heavy animation elements or large image sizes can negatively affect download speed and, as a result, SEO optimization. Broken pages will also negatively affect both the website loading speed and its promotion. It is important to exclude all problem areas that can become an obstacle to the site loading quickly.

Visual Attractiveness of the Site

As one more point of how SEO and web design are connected, it is worth noting that the visual attractiveness of the site is valued today too. In its absence, even the most effective SEO tactics may become ineffective. A quality design that is memorable and has nothing superfluous is always ranked well by search engines.

The site should be such that at the first interaction, the user does not have a desire to leave it. At the same time, keep in mind that it is necessary to immediately implement the concept of adaptive design for gadgets.

Why is SEO Important in Web Design?

Based on all of the above, the need for SEO promotion dictates stringent requirements for web design. These requirements allow you to create a “clean site” that, after applying several SEO strategies, will be able to start generating traffic and get top ranking in the search engine.

Content and backlink building plays an important role. As for content, to achieve a positive effect, it is worth creating not only unique but also useful content for users. Modern content that is considered good for search engines has the following characteristics:

  • content solves the user’s problem or gives an answer to the corresponding request.
  • content has keywords, which are not limited to one word but cover the whole user’s request.
  • content is unique and contains information that other authors can use in the future and link to your site.

In addition to content, building a backlinks base is essential for effective SEO promotion. Such links increase the authority of the source in the eyes of search engines, especially if the site is referenced by top platforms in the niche. Study backlinks tips to be an expert in this area. Despite the ability to get a lot of quality links with special tools, your website design still matters for successful link building since there is a low probability that someone will link their content to a site that has an outdated and unoptimized design. Therefore, we can safely draw a correlation between the fact that modern SEO trends have a direct impact on the development of web design. It is also worth noting that in the case of a poor-quality site design, SEO optimization may not work.

Bottom Line

At the stage of creating a website, you should immediately foresee SEO promotion opportunities and optimize your site in advance. SEO and web design are strongly connected since the well-designed website drives good behavior factors which aren’t the only but no less important ranking factors.

Author bio

Frank-Hamilton Importance Of SEO In Web Design DevelopmentFrank Hamilton is a blogger and translator from Manchester. He is a professional writing expert in such topics as blogging, digital marketing and SEO. He also loves traveling and speaks Spanish, French, German and English.

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10 HTML Tags That Improve Website Usability and SEO

Many people believe that HTML-related work should be exclusively carried out by software developers, programmers, and coders. However, there is an ongoing debate as to whether SEOs, marketers, and designers should know the basics of codes too.

Knowing a bit about code doesn’t mean designers have to become expert coders, but simply understand the developer’s perspective. For example, when constructing buildings, it helps a lot to know not only how to build the facade, but the internal structure as well. The same goes for designers who have an understanding of the technology that delivers their design. This knowledge only expands their career options.

This leads us to the main question of how much technical knowledge designers should possess. How much HTML should they know?

HyperText Markup Language (HTML) is the markup language used in the documentation on web pages to let browsers know what elements it contains and which ones must show up on the screen.

So, which part of HTML matters in design and in SEO? Explore a list of HTML tags that will help you get a grasp of everything that’s going on behind the scenes as you design web pages.

1.  Structure text into sections with heading (h1-h6) tags

Digital content is put together in a way that makes it easier for people and search engines alike to understand it. This results in the text having a title and getting split into semantic blocks with similar logic, each block getting its own title. In HTML, these special tags are known as headings.

1-1 10 HTML Tags That Improve Website Usability and SEO

HTML uses 6 heading levels, ranging from h1 to h6. The main heading level is

and it can most often be found used above the body of the text. All other headings, h1 to h6, must observe the hierarchy principle. Note that the

tag should only be used a single time on a page in most cases.

Here’s an example of the heading tag HTML code:

Global pandemic situation

A number of international conferences and sporting events have also been canceled or postponed, including Six Nations rugby matches, Euro 2020, and the Copa America.

Italy has the most recorded cases outside China

Italy currently has the most confirmed cases outside of China, having overtaken both South Korea and Iran.

Importance of heading tags for SEO

For SEO purposes, make sure to use just a single h1 header tag on a page and be sure to stick to the hierarchy principle. It is also important to point out that headers and page titles aren’t the same thing. While titles show up in browser snippets, headers are only displayed on web pages. The main goal of header tags is to describe the sections of text that come after them.

Importance of heading tags for design

Headers make text scannable and easier to absorb for human readers. Without them, people would just see long sheets of text on pages without logical breaks and it would be extremely hard to read.

2.  Describe page content with the title tag

The tag was designed to assist people and search engines in understanding what a web page is about. You can see these tags in the search results as clickable headings. The purpose of the tag is to describe the page content in a brief and clear manner so that people are curious to click through and learn more.</p> <p><img decoding="async" title="" loading="lazy" class="alignnone size-full wp-image-39585" src="https://glossingdress.com/lib/img/all/173/0f57230b36e8dd7ff8ed5c16e2b8caf151a667a24e86c2efd0bf299995d5a9fb/4ef9556a1644a8111eed868615f78d3e797f397a9d5dcdeed2413d42c57a6d38.jpeg" alt="2-1 10 HTML Tags That Improve Website Usability and SEO" width="800" height="397" srcset="https://glossingdress.com/lib/img/all/173/0f57230b36e8dd7ff8ed5c16e2b8caf151a667a24e86c2efd0bf299995d5a9fb/4ef9556a1644a8111eed868615f78d3e797f397a9d5dcdeed2413d42c57a6d38.jpeg 800w, https://www.designyourway.net/blog/wp-content/uploads/2021/09/2-1-213x106.jpg 213w, https://www.designyourway.net/blog/wp-content/uploads/2021/09/2-1-768x381.jpg 768w" sizes="(max-width: 800px) 100vw, 800px" /></p> <p>Here’s an example of the title tag HTML code:</p> <pre><!DOCTYPE html> <html> <head> <title>Page title

This is a heading

This is a paragraph.

Importance of title tags for SEO

Title tags help search engines understand the page’s topic better. These are one of the most significant ways you can let search engines know what your page is about. Writing a catchy title along with a description will help you drive more traffic to your pages. Note that the title tag isn’t displayed on the page itself but only shows up in snippets on SERPs.

Importance of title tags for design

In addition to showing up in page snippets, title tags are also displayed in browser tabs to quickly inform users what pages are open. On top of that, title tags are used as anchor text when you publish links on social media unless the Open Graph markup is used.

In order to avoid title tag truncation, stick to a length of around 60 to 70 characters. Search engines cut any text that goes outside 600 pixels in length.

3.  Provide additional page information with the meta description tag

Technically speaking, the meta description tag is an attribute that is used along with the tag. Similar to the title tag, it gives a more expanded textual description of the page content and is also displayed in the search results right under the title tag:

3-1 10 HTML Tags That Improve Website Usability and SEO

Here’s an example of the meta description HTML code:

Importance of meta description for SEO

Even though the text of the description tag has no direct impact on increasing rankings, it can, however, give a boost to your click-through rate (CTR). A boost in click-through rate is largely believed to be seen as a positive ranking signal by search engines.

Importance of meta description for design

In addition to giving extra page information to search engines, description tags give content writers the possibility to create texts that will catch the attention of internet surfers and get them to click on your page snippet in the search results. Keep in mind that you want the description to have clickbait qualities to spark interest. However, it must be pointed out that search engines will replace the text you provide with parts of content that they believe to be more relevant to the searcher’s query.

Check your headings, titles, and descriptions

 Every now and then, you will come across situations where your pages will have inconsistencies with their meta description data. For example, you could be missing a title, description, or heading. They could be too short or long in length. Or perhaps you have more than one meta description on a page, duplicates across your website, or maybe you forgot to include the keyword.

Luckily, there are a number of great tools on the market that you can use to stay on top of your page titles, descriptions, headings, and other metadata. With the help of an on-page analysis tool by SE Ranking, you can examine specific pages and find out how well they are optimized for their target keywords. In addition, you will get a detailed breakdown of everything that is wrong with your pages from a technical perspective and be able to fix issues that are preventing your pages from getting top rankings.

4.  Create links with the tag

To define hyperlinks linking out from one page to another page, use the tag. In other words, whenever you see a standard hyperlink on a page, the tag is used.

Here’s an example of the < a > tag HTML code:

link anchor text

And once this code is live and placed within content, you will see a plain hyperlink like this:

link anchor text

Note that in the code, we can see that there is also the href= attribute. This defines what page the hyperlink links out to.

Importance of tag for SEO

The significance of this tag for SEO is pretty straightforward: it tells search engines what page(s) your content links out to and briefly explains what that page or pages are about using the anchor text.

In turn, the anchor texts let search engines know what the linked out to page is about. Therefore, whenever you link out to any other web page, you can seize this opportunity to share additional information with search engines on the topic of the linked out to the page.

Importance of tag for design

In terms of design, the tag simply highlights links on the page, letting users know that they can click on a piece of text in the page content and be redirected to another page containing more information. Be sure to use a clear and concise anchor text in your hyperlinks to make it clear to people and search engines what the linked page is about.

5.  Define the main page version using the canonical tag

The canonical tag is actually an attribute of the tag that indicates what web page must be considered the main version of the page, however, copies of it may exist online.

Here’s an example of the canonical attribute HTML code:

Here we can see that the example website is indicated as the main version of the linked out to the page, shown after the href= attribute.

Importance of the canonical tag for SEO

From the point of view of SEO, canonical tags help push and promote specific web pages in organic search. In the process, they also prevent the page’s copies from getting ranked in search. Check out what Google has to say on canonical links.

Importance of the canonical tag for design

This tag doesn’t have any design aspect to it, other than the fact that searchers won’t see web pages that aren’t meant for them. From the user experience perspective, it prevents searchers from getting sidetracked and pushed off course.

Check your and canonical tag

Note that there are a number of tools and browser extensions on the market like SEO Minion that can help you stay on top of your , canonical, and other tags. The extension is available on Chrome Web Store and will show you information about all links on the needed webpage, as well as whether there is a proper canonical tag.

6.  Weave structured data into website design

Structured data, often referred to as schema markup, is a semantic vocabulary of tags used by search engines. It can be added to HTML code to make it easier for search engines to read and display your web page in the search results.

Here’s an example of what structured data looks like:

Everything You Need to Know About Schema Markup

Structured data emerged as a result of mutual work between Google, Bing, Yahoo!, and Yandex. These big search engines aimed to assist website makers in providing the former with information that would enable them to understand the content better and match web pages with the right user queries.

Importance of structured data for SEO

At the moment, there is no clear proof that structured data improves rankings. However, there are indications that search results that have extensive rich snippets and use schema have a higher click-through rate in SERPs. Ideally, you want to play around with schema markup to see how your target audience responds to every minor tweak.

Another benefit of structured data is that search engines are able to index structured content more accurately, and if schema markup is in place, show richer results in search.

Importance of structured data for design

Before you start working on a new web page, be sure to take schema markup into account. After all, it’s a lot of work and it would be a shame if your developers or SEOs told you to start your design work from scratch.

The importance of boosting the CTR doesn’t only bring SEO benefits but entices people to interact with your results in search more. Plus, rich results stand out in the SERPs.

To make sure structured data is set up correctly on your website, test it out for free using the Schema Markup Validator.

7.  Control visible page areas with the viewport meta tag

This meta tag gives you the freedom to control the viewport—visible page area—width and scaling with the aim of displaying it accurately on all screens.

Here’s an example of the viewport meta tag HTML code:

This data helps search engine browsers obtain the information they need to control page dimensions and scaling. The code makes sure that the width of the page will always match the width of the screen on the user’s device.

Here’s an example of what it looks like in action:

4-1 10 HTML Tags That Improve Website Usability and SEO

Importance of viewport meta tag for SEO and design

Nowadays, website usability plays a determining role in how that website is ranked in search. If a person visits your unoptimized website, they will most definitely bounce right away. Not only does this present a poor user experience, but it also increases your bounce rate, which sends out a negative signal to search engines.

8.  Provide more on-page info and links using the footer tag

Largely, the footer is located at the bottom of every page on a website and provides visitors with links to every area of the site they need.

5 10 HTML Tags That Improve Website Usability and SEO

Here’s a simple example of the footer tag HTML code:




The footer element

In general, the footer tag contains data on copyright, authorship, contact info, links to related documentation and web pages, back-to-top link, and sometimes a sitemap.

Importance of footer tag for SEO

The footer tag provides site navigation as well as an internal link structure. For search engines, its primary goal is to define a section footer on a website. The footer also contains many links, giving you the opportunity to let the search engines know what your most important pages are.

Importance of footer tag for design

Footers help people quickly get the information they need because so many of us have gotten used to seeing the footer and know how it works. When people get lost on a site, they usually scroll down to the footer to find what they’re looking for. The footer is simply expected from users these days as a way of letting them know they have made it to the bottom of the page.

9.  Create sidebars with the aside tag

In order to define a separate block on the side of a web page containing headings, links, and other data, use the